| 영문 |
Kkotchaeun is a pure Korean brand name meaning "full of flowers." It is a modernly arranged Korean flower tea brand that tries to break away from its traditional image. Using thin and light fonts and simplifying the calm colors and flower shapes, BI was produced. They selected native Korean rosebay, Rosa multiflora, cockscomb, giving them a modern and sophisticated image through geometric graphics, and using pastel tone colors as a whole, expressing a faint and soft image of flower tea. We tried to differentiate ourselves in the traditional flower tea market by constructing a unique package in which tea bags and glass tubes are fitted in a zigzag structure. |
